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The First 90 Days of a Serious Political Journey
Before building a campaign, understand the constituency, the people and the work ahead. Entering politics is a big decision. For…
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Political Campaigns Keep Asking What to Say. How Often Do They Ask What People Hear?
Every political campaign has a message. A leader talks about development. A party talks about its achievements. A candidate promises…
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A Voter Can Support You and Still Not Vote for You
In politics, there is a difference between a voter who appreciates your work and a voter who chooses you on…
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A Political Promise Is Only as Good as Its Delivery
Every election, people hear promises. A new road. Better drainage. Cleaner streets. More jobs. Improved hospitals. Better schools. Faster public…
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What Happens When Politics Becomes Too Digital?
There was a time when a political worker knew his constituency because he knew the people. He knew which local…
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The Difference Between Popularity and Electability
One of the easiest mistakes in politics is to confuse being popular with being electable. They sound like the same…
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How to Read a Constituency Without Lying to Yourself
Political analysis becomes dangerous the moment it starts telling us what we want to hear. Every constituency tempts us with…
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The Most Important Political Data Isn’t Always Election Data
When we talk about political data, the conversation usually goes straight to elections. Vote share.Booth-level results.Swing voters.Turnout.Demographics.Opinion polls. All of…
Tag: Political Strategy
Political Strategy
Amaresh Rai
From Political Awareness to National Reconstruction. A citizen-led movement for ethical leadership, development, culture, security, farmers and hope.
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